ABAD Hotels

Kerala Tourism’s international campaign ‘Your moment is waiting’ was premiered on September 21 at Saatchi Art Gallery in London to a select celebrity audience which included Jimi Mistry, Rankin, Pearl Lowe, Lisa Snowdown, Jamila Massey, amongst others.

This three-minute movie, which captures Kerala in its green glory, bountiful blues and earthy charm, has been directed by Prakash Varma (of Vodafone Zoozoo fame) and conceived by Kerala Tourism’s brand agency Stark Communications Ltd. It features upcoming international model Miriam Ilorah and is shot across the beautiful destinations of God’s Own Country like Thekkady, Munnar, Alappuzha, Thalassery and Kannur. The campaign showcases Kerala as an immensely popular tourist destination and aims to attract more travellers from all over the globe.

The campaign will be taken across the world to all the major markets of Kerala Tourism from October 2010 until mid 2011.

View the complete video here.